The 78-year-old ‘Rockstar’ multi-hyphenate has entered into an exclusive agreement with the Duncan Hines brand owner to develop a line of products in the frozen, refrigerated, grocery and snack category inspired by down-home comfort cuisine.
Cravings - the baking mix and lifestyle brand born from Chrissy Teigen’s award-winning cookbooks - has tapped CPG veteran, foodie and mom Danyel O’Connor to serve as CEO, tasked to grow its focus areas of crave-worthy content, community and commerce.
Good Good – known for its no added sugar keto bars and baking mixes – has closed a $20 million Series B round led by Iceland private equity firm SÍA IV and other investors.